Building Your Brand

Your brand is your digital uniform.

A good brand is representative of you, simple, classic, timeless, and consistent across all your digital platforms. What exactly is a brand? The anatomy of a brand consists of a logo, a color palette, and a few go-to fonts. If you have those three components, you’re ready to take on the web!

Whether you’re launching a business, a blog, or just looking for some consistency in your social media presence, building your personal brand is a critical first step. So for this episode of Do What You Can For The People, I talk Branding 101 with my good friend and colleague, Laura Patricelli. Laura is the creative genius behind Design Mastermind. She works with solo entrepreneurs and small businesses to create beautiful & compelling websites. Check out the video below for some of her best tips and tricks to kickstart your branding journey!

RESOURCES MENTIONED

• Laura’s Style Quiz: https://designmastermind.com/quiz/

• Coolors app: https://coolors.co/

• Canva: https://www.canva.com/

• Squarespace: https://www.squarespace.com/

• Wordpress: https://wordpress.com/

• Pinterest: https://www.pinterest.com/

• Laura’s Photo Shoot Guide: https://designmastermind.com/photo-shoot/

• Fiverr: https://www.fiverr.com/

• Upwork: https://www.upwork.com/

GET IN TOUCH LAURA

• Email: laura@designmastermind.com

• Website: https://designmastermind.com

• Instagram: @designmastermindnyc

• Facebook: https://facebook.com/designmastermind

• LinkedIn: https://www.linkedin.com/in/designmastermind/

BE MY GUEST!

If you or someone you know would like to be featured on the show, please get in touch!